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Gaetano Pesce gives master class in Baku

10 June 2016 17:54 (UTC+04:00)
Gaetano Pesce gives master class in Baku

By Laman Ismayilova

A master class by Gaetano Pesce, one of the leading figures in contemporary industrial design, kicked off at Fairmont Baku Hotel on June 10, Trend Life reported.

The event aroused great interest among young designers and architects.

During his career, that spans four decades with commissions in architecture, urban planning, interior, exhibition and industrial design, Gaetano Pesce, has conceived public and private projects in the United States, Europe, Latin America and Asia.

In all his work, he expresses his guiding principle: that modernism is less a style than a method for interpreting the present and hinting at the future in which individuality is preserved and celebrated.

Pesce’s work is featured in over 30 permanent collections of the most important museums in the world, such as MoMa of New York and San Francisco, Metropolitan Museum in New York, Vitra Museum in Germany, Victoria and Albert Museum in London, Pompidou Center and Musee des Arts Décoratifs of Louvre in Paris; he exhibits art in galleries world wide.

His award winning designs include the prestigious Chrysler Award for Innovation and Design in 1993, the Architektur and Wohnen Designer of the Year in 2006 and the Lawrence J. Israel Prize from the Fashion Institute of Technology in New York in 2009.

Creative approach of the designer is characterized by the use of rich color palette, synthetic materials, polyurethane, plastic, silicone in combination with wood, metal and papier-mache, development in practice the theory of "poorly made".

"Traditional furniture carries such values as convenience, comfort, practicality. My objects, in addition to the above, carry out message, a feeling that is transferred to the owner", said G. Pesce.

The master thinks that style is completely unimportant, the only thing that has meaning and value is individuality.

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Laman Ismayilova is AzerNews’ staff journalist, follow her on Twitter: @Lam_Ismayilova

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