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Akbar Novruz

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Life is returning to Garabagh and Eastern Zangazur not just in spirit, but with visitors, investment, and growth. July alone saw over 500,000 people come to these liberated territories—among them returning families, foreign tourists, entrepreneurs, culture professionals, and international media. This remarkable statistic is a testament to a region reborn: safe, modern, and brimming with opportunity.

Since the Patriotic War of 2020, Azerbaijan has transformed these territories from symbols of conflict into beacons of progress. Today, Garabagh and Eastern Zangazur are defined by restored infrastructure, thriving agriculture, and emerging industries. Roads, schools, airports, and smart-city initiatives are not merely construction projects—they are foundations of future prosperity. Tourism and culture revival coexist with the reawakening of national identity and historical justice.

Azerbaijan’s tourism sector is experiencing a remarkable upswing. According to the World Travel & Tourism Council (WTTC), the Travel & Tourism industry is expected to contribute ₼10.3 billion (approx. $6.06 billion) to the national economy in 2025, marking a 32% increase compared to the previous year and accounting for 8.2% of the country’s GDP. The sector is also forecasted to support around 472,000 jobs, representing nearly 10% of total employment. International visitor spending is projected to reach ₼5.5 billion (approx. $3.23 billion), while domestic spending is expected to hit a record ₼3.8 billion (approx. $2.24 billion).

Visitors to Garabagh and Eastern Zangazur are not just witnessing reconstruction—they are joining it. Through tourism, investment, and media engagement, these lands are steadily reclaiming their place in the national narrative.

Tourism is one engine of growth, but public investment and incentives are driving broader economic recovery. With official backing, new industrial zones and tax breaks are encouraging entrepreneurship. This mix of reconstruction and opportunity is attracting both domestic and foreign capital.

Every project—from factories to agri-developments—is not only rebuilding infrastructure but also laying economic foundations. Once-secured areas are transitioning into active, resilient zones—living proof of a state-led development strategy.

Tourism fuels demand for amenities—hotels, restaurants, transport, guides—all creating jobs and attracting further investment. As entrepreneurs open businesses and host foreign visitors, the regions begin generating their own economic dynamics.

The over half million visits in July show that tourists are drawn not only by landscapes and heritage but by confidence in security, infrastructure, and economic promise.

The restoration of Garabagh and Eastern Zangazur is more than physical—it’s cultural. Monuments are being rebuilt. Traditions revived. Cities are designed with smart infrastructure to serve resettled populations and future investors alike.

This story is about more than return—it’s about renewal. Each new enterprise, cultural festival, and historical monument adds layers to a revival that is both strategic and spiritual.

This is not a moment—it’s a movement. The socio-economic renaissance of Garabagh and Eastern Zangazur aligns with broader efforts to diversify Azerbaijan’s economy and integrate these regions into national development plans.

Through tourism, innovation, resilience, and pride, Azerbaijan is scripting a powerful rebirth in territories once defined by conflict. Garabagh and Eastern Zangazur today represent a vision of what can be achieved when national unity, leadership, and strategic planning converge.