British F&F brand to enter Azerbaijan
One of the world's largest retailers, TESCO, has recently announced plans to expand the F&F brand, The Telegraph reported on May 20.
The supermarket group said it had established a new franchise partnership with Dubai-based business Al Futtaim to extend the reach of F&F in the Middle East. F&F will also work with Al Hokair, a pre-existing partner, to open shops in Armenia, Azerbaijan, Georgia and Kazakhstan.
F & F brand (Florence & Fred) was launched in 2001.
TESCO PLC is retailer of products and goods. It is the third largest group in the world by revenue after Walmart and Carrefour, as well as the second largest group by profit after WalMart. It has stores in 14 countries in Asia, Europe and North America. It is a grocery market leader in the UK with a market share about 30 per cent. The company was founded in 1919.
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